Concussions are more permanent than we think. The CDC is calling this the “Concussion Epidemic”.
And the long-term impact is more permanent than we think. The effects of a concussion just don't
go away.

Concussions can cause potential long-term mental and physical consequences, and that’s just the ones that are reported. What we don't know is hurting our children. One in ten youth athletes in competitive contact sports today will suffer a diagnosed head injury or concussion.


Why would you want your child to wear 
the Impact Indicator?

No player can walk off a serious head injury. Despite their desire to stay in a game and not let their team down, it's critical that a player be evaluated by a professional as soon as possible if a concussion is suspected. Getting a player off the field and out of the action speeds healing and his or her return
to the game.

What is the Impact Indicator?

The IMPACT INDICATOR is sophisticated technology embedded in a comfortable and sturdy chinstrap. The Impact Indicator connects to the helmet via the chinstraps, allowing the force of the impact to alert the microsensor software technology.

How does the Impact Indicator work?

The IMPACT INDICATOR measures and calculates the G-force and duration sustained by a player's head to help minimize the risks of concussion. When a player's head has sustained impact likely to cause a concussion, the IMPACT INDICATOR's LED light flashes red to represent a 50% likelihood of head injury. Once activated, the light will flash for one minute alerting players, coaches and officials that the player needs to be evaluated before playing on and risking additional injury. The Head Injury Criterion (HIC) is a measure of the likelihood of head injury arising from an impact. The Head Injury Criterion was established by the Bioengineering Center at
Wayne State University, Detroit, Michigan.


Letter from the CEO

Dear Parents and Athletes,

My name is Chris Circo, and I’m the CEO of Battle Sports Science. I want to take a moment and share my thoughts with you on the Impact Indicator, and why we feel this product is so critical for athletes right now.

Let me begin by sharing my story. I received my first concussion playing basketball in the 5th grade. A few years later, my next concussion occurred playing football. A few more came after that. I was young and invincible, and felt nothing could slow me down. I was wrong.

I had my first seizure when I was 21 years old. It was a very frightening experience...for my parents. I went through the standard protocol of tests and quickly learned that when it comes to the brain, science still has a lot to learn. After numerous seizures, more time in the hospital, and more emotional strain on my family, my disorder is now controlled by medication and I live a normal life. However, I know many other people who are not so fortunate. I am an example of how concussions can change a life forever.chris_photo.pngHere at Battle Sports Science, we have been working on a solution to the concussion problem in sports for a number of years. As I stated earlier, when it comes to the brain, matters are quite complex. For example, there is no real-time electronic diagnostic tool for concussions, and predicting a concussion is not yet possible. It’s important to let you know our product does neither of these two things. The Impact Indicator isn’t a medical device. It's a mechanical device created to indicate a certain impact over duration of time at levels where the possibility of a head injury is significantly elevated.

No other product can, in real-time, and at a price point that’s affordable, identify hits that are more likely to result in injury. With the Impact Indicator, coaches, trainers and parents can identify players that need further evaluation, and that’s critical. If a head injury is detected, a player can be assessed quickly - maximizing treatment, recovery and preventing subsequent injury such as Second-Impact Syndrome.

Why now? Youth and professional sports need help now. A new study shows that one in five NHL players who sustained a concussion during a shift in the regular season went back on the ice that same game. Professional teams have highly experienced trainers and doctors on the sidelines, and even they struggle to identify and treat these "invisible injuries." Estimates show that only 40% of high school athletes today have access to a qualified trainer – meaning most of our children are playing with no trainers or doctors on the sidelines. Not to mention practices where a significant number of concussions still take place – and few eyes and resources are there for the players.We do not intend to change the spirit of the game in contact sports. We have field-tested the Indicator to ensure the least amount of "false positives" in order to minimize any disruption during play. At the same time, we have calibrated our software to read at a more conservative end of the Wayne State Head Injury Criterion (HIC) scale. We feel this is a safer position, and would rather over report than under report on possible brain injury. Please remember that concussions can occur at lower levels and our device does not indicate at those levels.

The push to bring more certainty and more predictability to the concussion issue is ongoing. At Battle Sports Science, in conjunction with research and education, we are working hard to help better predict, understand and treat brain injuries. As a part of our commitment to sports safety, Battle Sports Science will donate 10% of all Impact Indicator profits to concussion education, research and prevention efforts.

Thank you for your interest in the Impact Indicator. We hope it will help you and countless others battle hard and smart at the same time.




Chris Circo
CEO, Battle Sports Science

Nutty Buddy Strategic Partner